{"id":3016,"date":"2019-08-23T16:41:37","date_gmt":"2019-08-23T16:41:37","guid":{"rendered":"https:\/\/content.theoneoff.com\/2019\/08\/23\/issue-005\/"},"modified":"2025-05-07T13:31:28","modified_gmt":"2025-05-07T13:31:28","slug":"issue-005","status":"publish","type":"post","link":"https:\/\/content.theoneoff.com\/2019\/08\/23\/issue-005\/","title":{"rendered":"Issue #005"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Welcome to your Friday dose of <a href=\"https:\/\/www.theoneoff.com\/news\/too-x-too\">TOO x TOO<\/a> \u2013 Featuring Puma&#8217;s pop-up store, Walkers &#8216;Family Snacks&#8217; campaign, Mus\u00e9e flagship store in Beijing and Channel 4&#8217;s Complaints Welcome video.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Puma\u2019s Endorphin Store prescribes exercise<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Puma have launched an pop-up promoting the credentials of its new trainer. The experience was created with fitness experts who prescribed six-minute experiences designed to boost endorphins, adrenaline and dopamine \u2013 after being provided with a new pair of the Puma shoes.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Wotsits make a come back<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Ever since Ofcom\u2019s rules stopping ads for foods high in fat, sugar or salt from appearing during children\u2019s programming came into force the Walkers razzmatazz has been bestowed on spin-offs like Sensations.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">However, the new campaign from Walkers hopes to awaken the love for Monster Munch, Quavers and Wotsits.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The activity will run across TV and social encouraging parents to hide their favourite snacks from the kids.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Beijing Flagship puts ultra-luxe spin on the resale market<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Luxury accessories brand Mus\u00e9e has opened a flagship in Beijing. One of the most high-end examples of the resale boom. The store is a gallery-esque homage to \u2018pre-loved\u2019 curation.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Store staff are able to tell shoppers more about the provenance of the item they are purchasing.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The resale market is growing 24 times faster than traditional retail as consumers look for more ethical, sustainable consumption.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Channel Four airs complaints received from viewers<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">The spot features actors and presenters reading out complaints that were made about them. Showcasing its diverse on-screen talent it features actors, presenters, comedians and news readers.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cThis campaign celebrates one of the things at the heart of Channel 4\u2019s identity: challenging the way our viewers think about the world,\u201d Ian Katz, the broadcaster\u2019s director of programmes, said. \u201cWhen there isn\u2019t someone complaining about one of our shows we should be worried.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Puma give out free endorphins, Wotsits make a comeback, resale goes luxe and Channel 4 share complaints<\/p>\n","protected":false},"author":12,"featured_media":2855,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[8],"tags":[4],"class_list":["post-3016","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-too-x-too","tag-too"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.3 - 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