{"id":3023,"date":"2020-03-02T16:11:40","date_gmt":"2020-03-02T16:11:40","guid":{"rendered":"https:\/\/content.theoneoff.com\/2020\/03\/02\/issue-025\/"},"modified":"2025-05-08T11:12:20","modified_gmt":"2025-05-08T11:12:20","slug":"issue-025","status":"publish","type":"post","link":"https:\/\/content.theoneoff.com\/2020\/03\/02\/issue-025\/","title":{"rendered":"Issue #025"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Welcome to your weekly dose of <a href=\"https:\/\/www.theoneoff.com\/news\/too-x-too\">TOO x TOO<\/a> \u2013 Featuring a Primark sustainable pop-up, Animated Sport Pictorgrams in Tokyo, Nike&#8217;s Space Hippie shoes and 36 Days of Type.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Primark goes green<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Primark have opened their first pop-up in the London&nbsp;Shoreditch&nbsp;Boxpark, and it is environmentally friendly. Primark Wellness, the collection of 75 products ranging from clothing, homeware and beauty care, originates from the retailer\u2019s initiative&nbsp;<em>Primark Cares,&nbsp;<\/em>aimed at sourcing all Primark cotton sustainably and educating 160k farmers on sustainable sourcing methods by 2022.&nbsp;&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The four-room shop, comprising of fitting rooms too, is built using almost entirely FSC certified wooden shelves and cardboard hangers. The&nbsp;clothing, including\u202frobes, pajamas, sports tops and leggings, casual hoodies and t-shirts, is made of recycled or organic cotton fabrics.\u202fThe beauty products, that include body creams and essential oils,&nbsp;are animal-cruelty free, and the home accessories are built with natural products, such as wood, or recycled materials&nbsp;such as plastic.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The pop-up will be open until Sunday 8<sup>th<\/sup>\u00a0of March, and the\u00a0Wellness collection is already available in many Primark stores.\u00a0<br \/><br \/><a href=\"https:\/\/www.theoneoff.com\/work\/film-photography\/film\/primark-film\">See other work that we did for Primark<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Olympians and Paralympians \u2013 Animated<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">The Olympics and the Paralympics&nbsp;will be&nbsp;happening this August in Tokyo&nbsp;\u2013 and for the first time in the history of the event, they&nbsp;will be&nbsp;featured with animated pictograms, instead of static ones.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The 73 pictograms, 23 of which representing the Paralympics and 50 the Olympics, were created by the Japanese designer Masaaki Hiromura, and animated by the motion designer Kota Iguchi.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Iguchi said that it took his team more than a year to animate all the pictograms, which he hopes&nbsp;&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The Olympics and the Paralympics&nbsp;will be&nbsp;happening this August in Tokyo&nbsp;\u2013 and for the first time in the history of the event, they&nbsp;will be&nbsp;featured with animated pictograms, instead of static ones.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The 73 pictograms, 23 of which representing the Paralympics and 50 the Olympics, were created by the Japanese designer Masaaki Hiromura, and animated by the motion designer Kota Iguchi.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Iguchi said that it took his team more than a year to animate all the pictograms, which he hopes&nbsp;&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Nike encourage us to be more Space Hippie<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Nike is, once again, getting one step ahead its established competition, by creating an almost entirely recycled shoe made of scrap materials from the factory floor. The new Space Hippie, that comes in four variations, is the latest sustainable product by Nike Innovation Lab, an expression of groundbreaking design intertwined with circularity, that&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A resolution to climate change and the waste of materials, the model represents the Nike footwear created with the lowest carbon footprint ever.\u00a0\u00a0<br \/><br \/><a href=\"https:\/\/www.theoneoff.com\/work\/film-photography\/film\/nike-run\">See other work that we did for Nike<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>36 days of challenge<\/strong>&nbsp;<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Today is the launch of the 36 Days of Type \u2014 a yearly challenge for illustrators, designers and graphic artists to interpret visually the letters and numbers of the Latin alphabet.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Participants are challenged to design and post on Instagram&nbsp;every day for 36 consecutive days the alphabet letters and numbers, exploring the infinite possibilities of creative expression in the form of finite characters.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A curated selection of the artworks is chosen by the 36 Days of Type team, which will publish on their own official account the best artworks day by day.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The One Off is proudly taking part of the project, and we are hoping to come up with original and beautifully crafted letterform designs that can inspire both our own team and the wider public!&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Primark goes green, Olympians and Paralympians &#8211; Animated, Nike Space Hippie, 36 days of type challenge<\/p>\n","protected":false},"author":12,"featured_media":2861,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[8],"tags":[4],"class_list":["post-3023","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-too-x-too","tag-too"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.3 - 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