{"id":3042,"date":"2019-07-29T09:33:27","date_gmt":"2019-07-29T09:33:27","guid":{"rendered":"https:\/\/content.theoneoff.com\/2019\/07\/29\/issue-003\/"},"modified":"2025-05-07T13:28:44","modified_gmt":"2025-05-07T13:28:44","slug":"issue-003","status":"publish","type":"post","link":"https:\/\/content.theoneoff.com\/2019\/07\/29\/issue-003\/","title":{"rendered":"Issue #003"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Welcome to your Friday dose of <a href=\"https:\/\/www.theoneoff.com\/news\/too-x-too\">TOO x TOO<\/a> \u2013 Featuring Hendrick&#8217;s experiential advertising, Stella McCartney\u2019s winter collection, WGSN&#8217;s Electric Night and a study by London Hospital\u2019s charity CW+.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Hendrick\u2019s Gin looks to seize the senses of London\u2019s commuters<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">In an experiential first, Hendrick\u2019s are seeking to engage the olfactory system of London\u2019s commuters by tunnel wrapping Kings Cross station with rose and cucumber scented posters to herald the arrival of their Summer edition spirit. Sticking around until September, perhaps take some time to stop and smell the roses on your next journey.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>A conscious casting for Stella McCartney\u2019s winter collection<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">A designer renowned for her eco credentials, McCartney\u2019s upcoming winter collection will be modelled by members of environmentalist group, Extinction Rebellion. As an industry, fashion is never far from the lens of scrutiny by environmental activists. So, any endorsement from an authority voice would favour any brand working to legitimise their sustainability pursuits.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Introducing \u2018Electric Night\u2019<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">The colour forecast to be heavily featured in S\/S 2020 collections\u2026<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Healthier hospitals by design<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">A study by London Hospital\u2019s charity, CW+, has found that the addition of art in NHS hospitals has contributed to improved patient wellbeing, reduced anxiety before procedures and the detection of lower levels of the stress hormone (cortisol) in patients. Increasingly UK hospitals are commissioning designers, such as Morag Myerscough and Quentin Blake, to transform hospital spaces.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Hendrick&#8217;s Gin, Stella McCartney, Electric Night Inspo and Healthier Hospitals<\/p>\n","protected":false},"author":12,"featured_media":2880,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[8],"tags":[4],"class_list":["post-3042","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-too-x-too","tag-too"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Issue #003 - TOO Content<\/title>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Issue #003 - TOO Content\" \/>\n<meta property=\"og:description\" content=\"Hendrick&#039;s Gin, Stella McCartney, Electric Night Inspo and Healthier Hospitals\" \/>\n<meta property=\"og:url\" content=\"https:\/\/content.theoneoff.com\/2019\/07\/29\/issue-003\/\" \/>\n<meta property=\"og:site_name\" content=\"TOO Content\" \/>\n<meta property=\"article:published_time\" content=\"2019-07-29T09:33:27+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-05-07T13:28:44+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/content.theoneoff.com\/wp-content\/uploads\/2025\/02\/TOOHBM_BlogAsset_483.png\" \/>\n\t<meta property=\"og:image:width\" content=\"846\" \/>\n\t<meta property=\"og:image:height\" content=\"552\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"The One Off\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"The One Off\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/content.theoneoff.com\/2019\/07\/29\/issue-003\/\",\"url\":\"https:\/\/content.theoneoff.com\/2019\/07\/29\/issue-003\/\",\"name\":\"Issue #003 - TOO Content\",\"isPartOf\":{\"@id\":\"https:\/\/content.theoneoff.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/content.theoneoff.com\/2019\/07\/29\/issue-003\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/content.theoneoff.com\/2019\/07\/29\/issue-003\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/content.theoneoff.com\/wp-content\/uploads\/2025\/02\/TOOHBM_BlogAsset_483.png\",\"datePublished\":\"2019-07-29T09:33:27+00:00\",\"dateModified\":\"2025-05-07T13:28:44+00:00\",\"author\":{\"@id\":\"https:\/\/content.theoneoff.com\/#\/schema\/person\/6db9ad296091f467dbb71e751549aa37\"},\"breadcrumb\":{\"@id\":\"https:\/\/content.theoneoff.com\/2019\/07\/29\/issue-003\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/content.theoneoff.com\/2019\/07\/29\/issue-003\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/content.theoneoff.com\/2019\/07\/29\/issue-003\/#primaryimage\",\"url\":\"https:\/\/content.theoneoff.com\/wp-content\/uploads\/2025\/02\/TOOHBM_BlogAsset_483.png\",\"contentUrl\":\"https:\/\/content.theoneoff.com\/wp-content\/uploads\/2025\/02\/TOOHBM_BlogAsset_483.png\",\"width\":846,\"height\":552},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/content.theoneoff.com\/2019\/07\/29\/issue-003\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/content.theoneoff.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Issue #003\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/content.theoneoff.com\/#website\",\"url\":\"https:\/\/content.theoneoff.com\/\",\"name\":\"TOO Content\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/content.theoneoff.com\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/content.theoneoff.com\/#\/schema\/person\/6db9ad296091f467dbb71e751549aa37\",\"name\":\"The One Off\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/content.theoneoff.com\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/e38a6a6e3788f847c70240a6fc7a1d20af02332867eed33aa79a03ed6f4923c3?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/e38a6a6e3788f847c70240a6fc7a1d20af02332867eed33aa79a03ed6f4923c3?s=96&d=mm&r=g\",\"caption\":\"The One Off\"},\"url\":\"https:\/\/content.theoneoff.com\/author\/digi-donotuse\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Issue #003 - TOO Content","robots":{"index":"noindex","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"og_locale":"en_US","og_type":"article","og_title":"Issue #003 - TOO Content","og_description":"Hendrick's Gin, Stella McCartney, Electric Night Inspo and Healthier Hospitals","og_url":"https:\/\/content.theoneoff.com\/2019\/07\/29\/issue-003\/","og_site_name":"TOO Content","article_published_time":"2019-07-29T09:33:27+00:00","article_modified_time":"2025-05-07T13:28:44+00:00","og_image":[{"width":846,"height":552,"url":"https:\/\/content.theoneoff.com\/wp-content\/uploads\/2025\/02\/TOOHBM_BlogAsset_483.png","type":"image\/png"}],"author":"The One Off","twitter_card":"summary_large_image","twitter_misc":{"Written by":"The One Off","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/content.theoneoff.com\/2019\/07\/29\/issue-003\/","url":"https:\/\/content.theoneoff.com\/2019\/07\/29\/issue-003\/","name":"Issue #003 - TOO Content","isPartOf":{"@id":"https:\/\/content.theoneoff.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/content.theoneoff.com\/2019\/07\/29\/issue-003\/#primaryimage"},"image":{"@id":"https:\/\/content.theoneoff.com\/2019\/07\/29\/issue-003\/#primaryimage"},"thumbnailUrl":"https:\/\/content.theoneoff.com\/wp-content\/uploads\/2025\/02\/TOOHBM_BlogAsset_483.png","datePublished":"2019-07-29T09:33:27+00:00","dateModified":"2025-05-07T13:28:44+00:00","author":{"@id":"https:\/\/content.theoneoff.com\/#\/schema\/person\/6db9ad296091f467dbb71e751549aa37"},"breadcrumb":{"@id":"https:\/\/content.theoneoff.com\/2019\/07\/29\/issue-003\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/content.theoneoff.com\/2019\/07\/29\/issue-003\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/content.theoneoff.com\/2019\/07\/29\/issue-003\/#primaryimage","url":"https:\/\/content.theoneoff.com\/wp-content\/uploads\/2025\/02\/TOOHBM_BlogAsset_483.png","contentUrl":"https:\/\/content.theoneoff.com\/wp-content\/uploads\/2025\/02\/TOOHBM_BlogAsset_483.png","width":846,"height":552},{"@type":"BreadcrumbList","@id":"https:\/\/content.theoneoff.com\/2019\/07\/29\/issue-003\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/content.theoneoff.com\/"},{"@type":"ListItem","position":2,"name":"Issue #003"}]},{"@type":"WebSite","@id":"https:\/\/content.theoneoff.com\/#website","url":"https:\/\/content.theoneoff.com\/","name":"TOO Content","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/content.theoneoff.com\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/content.theoneoff.com\/#\/schema\/person\/6db9ad296091f467dbb71e751549aa37","name":"The One Off","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/content.theoneoff.com\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/e38a6a6e3788f847c70240a6fc7a1d20af02332867eed33aa79a03ed6f4923c3?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/e38a6a6e3788f847c70240a6fc7a1d20af02332867eed33aa79a03ed6f4923c3?s=96&d=mm&r=g","caption":"The One Off"},"url":"https:\/\/content.theoneoff.com\/author\/digi-donotuse\/"}]}},"_links":{"self":[{"href":"https:\/\/content.theoneoff.com\/index.php\/wp-json\/wp\/v2\/posts\/3042","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/content.theoneoff.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/content.theoneoff.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/content.theoneoff.com\/index.php\/wp-json\/wp\/v2\/users\/12"}],"replies":[{"embeddable":true,"href":"https:\/\/content.theoneoff.com\/index.php\/wp-json\/wp\/v2\/comments?post=3042"}],"version-history":[{"count":1,"href":"https:\/\/content.theoneoff.com\/index.php\/wp-json\/wp\/v2\/posts\/3042\/revisions"}],"predecessor-version":[{"id":3508,"href":"https:\/\/content.theoneoff.com\/index.php\/wp-json\/wp\/v2\/posts\/3042\/revisions\/3508"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/content.theoneoff.com\/index.php\/wp-json\/wp\/v2\/media\/2880"}],"wp:attachment":[{"href":"https:\/\/content.theoneoff.com\/index.php\/wp-json\/wp\/v2\/media?parent=3042"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/content.theoneoff.com\/index.php\/wp-json\/wp\/v2\/categories?post=3042"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/content.theoneoff.com\/index.php\/wp-json\/wp\/v2\/tags?post=3042"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}