{"id":3106,"date":"2021-08-13T15:32:10","date_gmt":"2021-08-13T15:32:10","guid":{"rendered":"https:\/\/content.theoneoff.com\/2021\/08\/13\/issue-073\/"},"modified":"2021-08-13T15:32:10","modified_gmt":"2021-08-13T15:32:10","slug":"issue-073","status":"publish","type":"post","link":"https:\/\/content.theoneoff.com\/2021\/08\/13\/issue-073\/","title":{"rendered":"Issue #073"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Welcome to your weekly dose of TooXToo, this week featuring StockX beauty, Nike celebrating their store staff, Courting Greatness from Reebok &amp; an all in one cleaning machine.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">StockX Beauty<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">StockX, the live resales e-marketplace are capitalising on findings that new users are twice as likely to be women than pre pandemic by launching their first ever beauty drop.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The drop, which sold out in the first few hours is a collaboration between Revlon and Revlon brand ambassador, Megan Thee Stallion.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">While StockX users are used to releases from cult or luxury brands &#8211; the collaboration with Revlon highlights the commercial opportunity for mass-market brands.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span data-migration-original-font-size=\"1.05rem\"> <img decoding=\"async\" src=\"https:\/\/f.hubspotusercontent30.net\/hubfs\/8613030\/MicrosoftTeams-image%20(48)-1.png\" alt=\"MicrosoftTeams-image (48)-1\" width=\"884\" loading=\"lazy\" style=\"width: 100%;\" data-migration-original-width=\"884px\"\/><\/span><span data-migration-original-font-size=\"1.05rem\">&nbsp;<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Nike celebrate their staff<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">In a different approach, Nike are celebrating their store staff in a new series of films.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The message of the campaign, &#8216;Ask our Athletes&#8217; conveys the belief that customers get more than regular service at a Nike store.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" width=\"1152\" height=\"1040\" src=\"https:\/\/content.theoneoff.com\/wp-content\/uploads\/2025\/02\/TOOHBM_BlogAsset_102.png\" class=\"wp-image-2567\" srcset=\"https:\/\/content.theoneoff.com\/wp-content\/uploads\/2025\/02\/TOOHBM_BlogAsset_102.png 1152w, https:\/\/content.theoneoff.com\/wp-content\/uploads\/2025\/02\/TOOHBM_BlogAsset_102-650x587.png 650w, https:\/\/content.theoneoff.com\/wp-content\/uploads\/2025\/02\/TOOHBM_BlogAsset_102-850x767.png 850w\" sizes=\"(max-width: 1152px) 100vw, 1152px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Courting Greatness<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Using Reebok\u2019s new AR tool, basketball courts can be mapped out anywhere&#8230;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The Courting Greatness web app uses AR technology to allow people to map out the exact dimensions of a basketball court on any wall, fence or other surface.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Designed to empower young people to play ball even if they don\u2019t have access to a court, the AR tool guides budding players to make a court of their own.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" width=\"1198\" height=\"722\" src=\"https:\/\/content.theoneoff.com\/wp-content\/uploads\/2025\/02\/TOOHBM_BlogAsset_103.png\" class=\"wp-image-2568\" srcset=\"https:\/\/content.theoneoff.com\/wp-content\/uploads\/2025\/02\/TOOHBM_BlogAsset_103.png 1198w, https:\/\/content.theoneoff.com\/wp-content\/uploads\/2025\/02\/TOOHBM_BlogAsset_103-650x392.png 650w, https:\/\/content.theoneoff.com\/wp-content\/uploads\/2025\/02\/TOOHBM_BlogAsset_103-850x512.png 850w\" sizes=\"(max-width: 1198px) 100vw, 1198px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>All in one cleaning machine<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">With cleaning and&nbsp;hygiene&nbsp;still a top&nbsp;priority post&nbsp;Covid &#8211; New Zealand-based Everdaily have found a solution which&nbsp;dilutes the need for a large number of different products. &nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The brand sells one concentrate that can be diluted to create different cleaning products for different purposes.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">With sustainability at the core, Everdaily is plant and mineral-based, biodegradable and free of preservatives.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" width=\"1122\" height=\"706\" src=\"https:\/\/content.theoneoff.com\/wp-content\/uploads\/2025\/02\/TOOHBM_BlogAsset_104.png\" class=\"wp-image-2569\" srcset=\"https:\/\/content.theoneoff.com\/wp-content\/uploads\/2025\/02\/TOOHBM_BlogAsset_104.png 1122w, https:\/\/content.theoneoff.com\/wp-content\/uploads\/2025\/02\/TOOHBM_BlogAsset_104-650x409.png 650w, https:\/\/content.theoneoff.com\/wp-content\/uploads\/2025\/02\/TOOHBM_BlogAsset_104-850x535.png 850w\" sizes=\"(max-width: 1122px) 100vw, 1122px\" \/><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>TooXToo issue 073<\/p>\n","protected":false},"author":12,"featured_media":2941,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[8],"tags":[4],"class_list":["post-3106","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-too-x-too","tag-too"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Issue #073 - TOO Content<\/title>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, 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