Utility company PG&E has collaborated with Tesla to create the world\u2019s largest virtual power plant \u2013 coined the \u2018Emergency Load reduction Program\u2019.<\/p>\n\n\n\n California is infamous for some of the world\u2019s most passionate climate change policies. Despite this, the area is still at risk of experiencing summer blackouts with the effect of heat waves and forest fires on California\u2019s fragile power grid.<\/p>\n\n\n\n A virtual power plant hopes to save the day when timing becomes an issue. Solar power diminishes in the evening when people are returning home to plug in their electric vehicles. When demand is at its lowest and the sun at its strongest during the day \u2013 electricity is stored away in the house\u2019s Powerwall (Tesla\u2019s back up protection system). Cleverly, when demand increases \u2013 stored power can be exported to the grid.<\/p>\n\n\n\n Tesla are no strangers to helping improve energy access for people at home. Previously they assisted in launching a VPP in South Australia \u2013 this saw the instalment of 3,000 home energy systems in social housing.<\/p>\n\n\n\n Tesla and PG&E are working toward stabilising California\u2019s power gird in a bid to appeal to people\u2019s concerns about power shortages, and blackouts. A brand that offers pro-active solutions, will help foster and promote solidarity \u2013 encouraging consumers to participate in an environmentally friendly program.<\/p>\n\n\n\n eBay have collaborated with London chicken shop Morley\u2019s to open a trainer pop-up venue in East London. The space has been created to celebrate the marketplace\u2019s OG drops raffle campaign.<\/p>\n\n\n\n The store opened on June 18th<\/sup> on Brick lane and gives fans and sneaker aficionados exclusive access to rare trainers \u2013 including the Air Jordan 1 low x Travis Sott creps \u2013 currently selling at a retail price of \u00a31,800, but will be on special offer at the eBay pop up for \u00a351.<\/p>\n\n\n\n Members of the public can also sneak a pair of trainers at their original prices through an online raffle, with \u00a31 of each contribution going straight to charity.<\/p>\n\n\n\n The first Atelier 100 store has now opened at the Livat shopping centre in Hammersmith. The site has been likened to a temporary exhibition space that will constantly evolve.<\/p>\n\n\n\n H&M have partnered with the Swedish retail giant to explore a \u2018hyper-local\u2019 approach to retail, showcasing products that have been designed or created within 100km of the site.<\/p>\n\n\n\n The store and space will double up as a workshop for creatives as well as a venue for local makers to sell their products.<\/p>\n\n\n\n Marcus Engman, Ingka Group chief creative officer explained that the brains have collaborated to overcome the shared problem of connecting with creatives: \u201cOur growth is dependent on having the best creatives in the world working with us\u201d.<\/p>\n\n\n\n Creatives featured in the space so far include designer Adam Jones<\/a> \u2014 who relies on upcycling and curates unique beer-inspired pieces \u2014 as well as furniture designer Martino Gamper<\/a>, marbled clothing label Octavia Banks<\/a> and colour changing jewellery brand gum.ldn<\/a>.<\/p>\n\n\n\n The designers, or creatives that fill this space will also benefit from a mentorship programme and tailored advice on how to make their products as efficient, and sustainable as possible.<\/p>\n\n\n\n Not only is this move from H&M and IKEA one that will encourage consumers to shop locally, and more sustainably \u2013 it is one that will encourage designers to take inspiration from more conscious ways of creating different wares.<\/p>\n\n\n\n NBA\u2019s latest floating court has hit London\u2019s River Thames, courtesy of Hennessey\u2026<\/p>\n\n\n\n The opening ceremony saw rapper AJ Tracey perform on the floating spectacle, paying homage to the connection between hip hop, and basketball. Since its opening, members of the public have been able to attend different events to play on the court itself \u2013 grabbing that all important Instagram shot on the branded tarmac.<\/p>\n\n\n\n The nomadic court will travel down the river Thames from Woolwich to the House of Parliament for all Londoners to get a cheeky gaze at.<\/p>\n\n\n\n These two brands global partnership has welcomed in the next chapter of Hennessy\u2019s relationship with the NBA, expanding on the North American deal that was announced in February 2020.<\/p>\n","protected":false},"excerpt":{"rendered":" Issue 117<\/p>\n","protected":false},"author":12,"featured_media":1433,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[8],"tags":[4],"class_list":["post-3159","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-too-x-too","tag-too"],"acf":[],"yoast_head":"\n![](\"https:\/\/content.theoneoff.com\/wp-content\/uploads\/2024\/11\/TOOHBM_Issue117_002.png\")
<\/figure>\n\n\n\neBay x Morely\u2019s Chicken shop pop-up<\/strong><\/h2>\n\n\n\n
![](\"https:\/\/content.theoneoff.com\/wp-content\/uploads\/2024\/11\/TOOHBM_Issue117_003.png\")
<\/figure>\n\n\n\nH&M x IKEA\u2019s Atleier 100<\/strong><\/h2>\n\n\n\n
![](\"https:\/\/content.theoneoff.com\/wp-content\/uploads\/2024\/11\/TOOHBM_Issue117_004.png\")
<\/figure>\n\n\n\nHennessey\u2019s floating basketball court<\/strong><\/h2>\n\n\n\n
![](\"https:\/\/content.theoneoff.com\/wp-content\/uploads\/2024\/11\/TOOHBM_Issue117_005.png\")
<\/figure>\n\n\n\n