{"id":3198,"date":"2023-01-12T09:30:30","date_gmt":"2023-01-12T09:30:30","guid":{"rendered":"https:\/\/content.theoneoff.com\/2023\/01\/12\/a-truly-one-off-christmas-card\/"},"modified":"2023-01-12T09:30:30","modified_gmt":"2023-01-12T09:30:30","slug":"a-truly-one-off-christmas-card","status":"publish","type":"post","link":"https:\/\/content.theoneoff.com\/2023\/01\/12\/a-truly-one-off-christmas-card\/","title":{"rendered":"A truly One-Off Christmas Card\u2026"},"content":{"rendered":"\n

This year we wanted to make a truly ‘one off’ Christmas card for our clients and partners. So, we were challenged to create a completely unique festive treat. <\/em>


\"47917a11-cd7d-4802-9671-258b2ad51002\"
Our inspiration<\/span>

DALL\u00b7E 2 is a new AI system developed by Open AI, that can create realistic images and art from a description in natural language. When this incredible bit of code was open sourced in December it meant that we could use it to experiment, and then within our own campaigns. 

Upon learning that this platform had the potential to create an astonishing 16,777,216^1048576 potential images, we knew that using DALL\u00b7E 2 was the way to create something totally one of a kind.

\"47bbe642-db6a-4e23-9a20-b1ed2398e07f\"

We used DALL\u00b7E 2 to build our own Christmas card generator, which created completely unique images and greetings messages from a super quick and easy prompt in the 12 days leading up to Christmas Day. 

In this way \u2013 we were hot off the mark, and one of the very first users to use the platform in the way we did. 


Artificial minds together with human ones…<\/span>

We used the generator to raise money for the UK based mental health charity Mind, with each card having a suggested donation of \u00a31 accompanying it. 

DALL\u00b7E 2 represented an artificial mind, which helped us raise money for human ones \u2013 a nice touch, we thought. 

The concept behind our one-off Christmas cards demonstrated the value to be found when human creativity intersects with technological advancements. 

The Results?<\/span><\/p>\n\n\n\n

 <\/p>\n\n\n\n

\"MicrosoftTeams-image
Thank you to everyone at The One Off who helped turn our initial concept into truly one-of-a-kind cards we could then share with our partners and clients in time for Christmas. 

And thank you too to everyone who got involved, and donated, or used our card generator to explore the possibilities of AI! 

It was a huge success, and we hope you enjoyed the cards you created or might have seen across social media. 

<\/p>\n\n\n\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

A truly one off Christmas Card<\/p>\n","protected":false},"author":12,"featured_media":1517,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[9],"tags":[4],"class_list":["post-3198","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-too"],"acf":[],"yoast_head":"\nA truly One-Off Christmas Card\u2026 - TOO Content<\/title>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"A truly One-Off Christmas Card\u2026 - TOO Content\" \/>\n<meta property=\"og:description\" content=\"A truly one off Christmas Card\" \/>\n<meta property=\"og:url\" content=\"https:\/\/content.theoneoff.com\/2023\/01\/12\/a-truly-one-off-christmas-card\/\" \/>\n<meta property=\"og:site_name\" content=\"TOO Content\" \/>\n<meta property=\"article:published_time\" content=\"2023-01-12T09:30:30+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/content.theoneoff.com\/wp-content\/uploads\/2024\/11\/TOOHBM_ATrulyOneOffChristmasCard_001.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" content=\"713\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"The One Off\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"The One Off\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/content.theoneoff.com\/2023\/01\/12\/a-truly-one-off-christmas-card\/\",\"url\":\"https:\/\/content.theoneoff.com\/2023\/01\/12\/a-truly-one-off-christmas-card\/\",\"name\":\"A truly One-Off Christmas Card\u2026 - TOO Content\",\"isPartOf\":{\"@id\":\"https:\/\/content.theoneoff.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/content.theoneoff.com\/2023\/01\/12\/a-truly-one-off-christmas-card\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/content.theoneoff.com\/2023\/01\/12\/a-truly-one-off-christmas-card\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/content.theoneoff.com\/wp-content\/uploads\/2024\/11\/TOOHBM_ATrulyOneOffChristmasCard_001.jpg\",\"datePublished\":\"2023-01-12T09:30:30+00:00\",\"dateModified\":\"2023-01-12T09:30:30+00:00\",\"author\":{\"@id\":\"https:\/\/content.theoneoff.com\/#\/schema\/person\/6db9ad296091f467dbb71e751549aa37\"},\"breadcrumb\":{\"@id\":\"https:\/\/content.theoneoff.com\/2023\/01\/12\/a-truly-one-off-christmas-card\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/content.theoneoff.com\/2023\/01\/12\/a-truly-one-off-christmas-card\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/content.theoneoff.com\/2023\/01\/12\/a-truly-one-off-christmas-card\/#primaryimage\",\"url\":\"https:\/\/content.theoneoff.com\/wp-content\/uploads\/2024\/11\/TOOHBM_ATrulyOneOffChristmasCard_001.jpg\",\"contentUrl\":\"https:\/\/content.theoneoff.com\/wp-content\/uploads\/2024\/11\/TOOHBM_ATrulyOneOffChristmasCard_001.jpg\",\"width\":800,\"height\":713},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/content.theoneoff.com\/2023\/01\/12\/a-truly-one-off-christmas-card\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/content.theoneoff.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"A truly One-Off Christmas Card\u2026\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/content.theoneoff.com\/#website\",\"url\":\"https:\/\/content.theoneoff.com\/\",\"name\":\"TOO Content\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/content.theoneoff.com\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/content.theoneoff.com\/#\/schema\/person\/6db9ad296091f467dbb71e751549aa37\",\"name\":\"The One Off\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/content.theoneoff.com\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/e38a6a6e3788f847c70240a6fc7a1d20af02332867eed33aa79a03ed6f4923c3?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/e38a6a6e3788f847c70240a6fc7a1d20af02332867eed33aa79a03ed6f4923c3?s=96&d=mm&r=g\",\"caption\":\"The One Off\"},\"url\":\"https:\/\/content.theoneoff.com\/author\/digi-donotuse\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"A truly One-Off Christmas Card\u2026 - TOO Content","robots":{"index":"noindex","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"og_locale":"en_US","og_type":"article","og_title":"A truly One-Off Christmas Card\u2026 - TOO Content","og_description":"A truly one off Christmas Card","og_url":"https:\/\/content.theoneoff.com\/2023\/01\/12\/a-truly-one-off-christmas-card\/","og_site_name":"TOO Content","article_published_time":"2023-01-12T09:30:30+00:00","og_image":[{"width":800,"height":713,"url":"https:\/\/content.theoneoff.com\/wp-content\/uploads\/2024\/11\/TOOHBM_ATrulyOneOffChristmasCard_001.jpg","type":"image\/jpeg"}],"author":"The One Off","twitter_card":"summary_large_image","twitter_misc":{"Written by":"The One Off","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/content.theoneoff.com\/2023\/01\/12\/a-truly-one-off-christmas-card\/","url":"https:\/\/content.theoneoff.com\/2023\/01\/12\/a-truly-one-off-christmas-card\/","name":"A truly One-Off Christmas Card\u2026 - TOO Content","isPartOf":{"@id":"https:\/\/content.theoneoff.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/content.theoneoff.com\/2023\/01\/12\/a-truly-one-off-christmas-card\/#primaryimage"},"image":{"@id":"https:\/\/content.theoneoff.com\/2023\/01\/12\/a-truly-one-off-christmas-card\/#primaryimage"},"thumbnailUrl":"https:\/\/content.theoneoff.com\/wp-content\/uploads\/2024\/11\/TOOHBM_ATrulyOneOffChristmasCard_001.jpg","datePublished":"2023-01-12T09:30:30+00:00","dateModified":"2023-01-12T09:30:30+00:00","author":{"@id":"https:\/\/content.theoneoff.com\/#\/schema\/person\/6db9ad296091f467dbb71e751549aa37"},"breadcrumb":{"@id":"https:\/\/content.theoneoff.com\/2023\/01\/12\/a-truly-one-off-christmas-card\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/content.theoneoff.com\/2023\/01\/12\/a-truly-one-off-christmas-card\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/content.theoneoff.com\/2023\/01\/12\/a-truly-one-off-christmas-card\/#primaryimage","url":"https:\/\/content.theoneoff.com\/wp-content\/uploads\/2024\/11\/TOOHBM_ATrulyOneOffChristmasCard_001.jpg","contentUrl":"https:\/\/content.theoneoff.com\/wp-content\/uploads\/2024\/11\/TOOHBM_ATrulyOneOffChristmasCard_001.jpg","width":800,"height":713},{"@type":"BreadcrumbList","@id":"https:\/\/content.theoneoff.com\/2023\/01\/12\/a-truly-one-off-christmas-card\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/content.theoneoff.com\/"},{"@type":"ListItem","position":2,"name":"A truly One-Off Christmas Card\u2026"}]},{"@type":"WebSite","@id":"https:\/\/content.theoneoff.com\/#website","url":"https:\/\/content.theoneoff.com\/","name":"TOO Content","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/content.theoneoff.com\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/content.theoneoff.com\/#\/schema\/person\/6db9ad296091f467dbb71e751549aa37","name":"The One Off","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/content.theoneoff.com\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/e38a6a6e3788f847c70240a6fc7a1d20af02332867eed33aa79a03ed6f4923c3?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/e38a6a6e3788f847c70240a6fc7a1d20af02332867eed33aa79a03ed6f4923c3?s=96&d=mm&r=g","caption":"The One Off"},"url":"https:\/\/content.theoneoff.com\/author\/digi-donotuse\/"}]}},"_links":{"self":[{"href":"https:\/\/content.theoneoff.com\/index.php\/wp-json\/wp\/v2\/posts\/3198","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/content.theoneoff.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/content.theoneoff.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/content.theoneoff.com\/index.php\/wp-json\/wp\/v2\/users\/12"}],"replies":[{"embeddable":true,"href":"https:\/\/content.theoneoff.com\/index.php\/wp-json\/wp\/v2\/comments?post=3198"}],"version-history":[{"count":0,"href":"https:\/\/content.theoneoff.com\/index.php\/wp-json\/wp\/v2\/posts\/3198\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/content.theoneoff.com\/index.php\/wp-json\/wp\/v2\/media\/1517"}],"wp:attachment":[{"href":"https:\/\/content.theoneoff.com\/index.php\/wp-json\/wp\/v2\/media?parent=3198"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/content.theoneoff.com\/index.php\/wp-json\/wp\/v2\/categories?post=3198"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/content.theoneoff.com\/index.php\/wp-json\/wp\/v2\/tags?post=3198"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}